What's the best dog food for an active adult Jack Russel with a sensitive stomach?
ChatGPT
Discovery, comparison, and selection now all happen on AI engines. Today's shoppers ask in full sentences and act on what the model recommends, while your catalog still speaks the language of a website the engines cannot read.
Dad's 70th is coming up and he loves to grill. Want to go big. Any gift ideas?
fabric makes sure those recommendations are for your company and product, so you can increase discovery, conversion, and win rate.
Learn about Merchandising StudioDrop in your products in any format, or connect Shopify or SFCC directly. fabric ingests everything — no cleanup required.
The world's most comprehensive index for product catalog attributes, incorporating Amazon and Shopify reference indexes and taxonomies.
Attributes are generated from across millions of SKUs and verticals, and evolve with customer and market changes, AI preferences, shopping and language trends in real time.
So you can benchmark your content against best-in-class performers and fill the gaps that drive discoverability across AI channels — helping the engines answer customer questions with your products.
fabric runs at the scale of modern commerce, and every output is something you can verify, govern, and rely on.
"fabric helped us enrich and structure our product catalog so AI engines can read it. We've seen a significant increase in AI search visibility across every engine."
Over the Moon helps couples build a life well lived.
Read the storyThe Container Store thinks outside the box.
Read the story
Merchandising and analytics for AI shopping.